Rya


Dedicated to lifting your mood through soft and feminine styling, we design iconic pieces for a variety of body shapes and sizes. Like you, our garments are extraordinary and will elevate your confidence in the bedroom and beyond. 

Over four decades of hands-on experience

With over four decades of hands-on experience, Flora Backer continues to lead the way in loungewear and the bridal lingerie industry. Flora Nikrooz - Backer began her lingerie career in 1983 when she founded her namesake company, Flora Nikrooz. Throughout the 90’s, her designs became a staple for bridal lingerie, furthering international growth.

In 2016, Flora had a new vision: to revitalize classic elements of lingerie and bridal, this time for the modern woman. Taking inspiration from her daughter Rya, Flora concluded her time with her namesake brand and Rya Collection was born.